The dystopian nature of The Purge makes it relatable to our own work, because we took inspiration from this as well as other dystopian films, such as V for Vendetta, when devising, planning, and creating our own products. Analysing a poster of a similar genre will enable me to utilise some aspects of it in my own, therefore making my work more professional to look at and effective in enticing our target audience.
The poster as a whole has a sinister vibe, which is captured by use of dark colours and the malicious, if not evil intent seen in the eyes of the person behind the mask. This expression is juxtaposed with the smile of the mask, which is representative of how no one can be trusted on the night of the purge.
The texture of the poster itself is quite rough, and looks grainy. This could be a reflection of the hardships the characters of the film will experience in their efforts to "survive the night", as well as showing the chaotic nature of the purge- it's a rough night on everyone and no one is safe.
The text at the top of the page promotes the producer of the film by naming other successful films that they have worked on, enticing the audience by associating the success of the producer's previous films with the potential this film has to also be successful. The text in the middle of the page is practically in the golden third of the poster, which draws the eye to it. In 3 short lines the plot, name and release date of the film are revealed to the audience which ensures that, even without trying, someone looking at this poster will have enough information to make a decision on whether or not they will want to see this film.
No comments:
Post a Comment